NJ MARKETING EXPERT PRESENTED MARKETING STRATEGIES TO STUDENTS AT FASHION INSTITUTE (FIT)

Posted by: on Oct 27, 2011 | No Comments

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FOR IMMEDIATE RELEASE:

NEW JERSEY MARKETING EXPERT PRESENTED MARKETING STRATEGIES TO STUDENTS AT FASHION INSTITUTE OF TECHNOLOGY (FIT)

Berkeley Heights, NJ – Senior marketing executive Marla Bace, a recognized thought leader for a variety of professional services companies, recently gave a presentation at the Fashion Institute of Technology located at Seventh Avenue, 27th Street, New York, NY.

Her audience was made up of students pursuing a Major in Fashion Merchandising Management.  Ms. Bace spoke on positioning, branding, marketing strategies and tactics. She utilized the student’s syllabus to demonstrate that what they have learned over the course of their semester is practiced in the real-world. The presentation included examples of Value Propositions from the launch of Mini Oreo and her Joe Torre / J.H. Cohn NY Metro Campaign.

Ms. Bace is currently Chief Marketing Officer of Brinton Eaton, a national wealth advisory firm in Madison, NJ. Over the past 20 years, Ms. Bace has helped shape the marketing endeavors of several world-class firms headquartered in New Jersey and New York. Ms. Bace enjoys mentoring students and women in the work force.

Ms. Bace is Director of the Board for the New Jersey Sharing Network Foundation and participates as a member of the marketing committee for the Women’s Leadership Council of the Liberty Science Center.

She is a member of the American Marketing Association (AMA), The CMO Club ( and an Advisory Council member), a graduate of Leadership Morris 2010, and a member of the American Institute of Certified Public Accountants (AICPA).

A published author and speaker, Marla Bace welcomes questions concerning her profession, and also wishes to share her expertise and creativity with the business community. Please contact her at www.marlabace.com.

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